WISEs need more information on how to identify their business potential in order to successfully manage their business, commercialization, human capital, culture fostering, etc. In this regard, this section gives you an insight in topics such as basics of effective sales, human resources, the role of brand and market communication, design thinking and more. Moreover, during the project lifetime a number of trainings were organised in project partner regions. The related published training materials in this section therefore contain also terms, techniques and instructions aim to provide suggestions/recommendations on how to select and implement developments such that will yield net positive value to your businesses of managers in social companies.